Ricarda M.

1998
• Ricarda M. Vertriebs GmbH was set-up and had a breathtaking start on the home shopping station HOT (today HSE24): The innovative Ricarda M. nail care series Ruby Crystal RCC exceeds all sales forecasts. Until today, Ruby Crystal was sold in millions, and is one of the bestselling products on the German teleshopping market.
  
  

1999
• TV-quotes for Ricarda M.-teleshopping programs are constantly increasing. As the first woman in the rather new telesales segment, Ricarda M is a pioneer. She soon gets very popular, and her popularity helps Ricarda M. pave the teleshopping road for many female stars and their products.
  
  
2000
• Market launch of the decorative cosmetics program Magic Colour Cosmetic MCC. Set-up and positioning of the brand Ricarda M. The slogan "Designed in Heaven - Made in Paradise" combined with the memorable brand logo successfully illustrates the symbiosis between talent and demands of the designer in Ricarda M. In the second year of media presence, Ricarda M. more than doubles the million sales volumes.
  
  

2001
• One sales coup follows the other. The Ricarda M. skin care line Magic Skin Care MSC turns into a bestseller and attracts millions of spectators to the day. By 2007 the Magic Skin Care 24 Hour Face Cream has become the best sold product on the German teleshopping market.
  
  

2002
• Ricarda M., by now the figurehead of German teleshopping, conquers new market segments with the introduction of her designer jewelry collection Paradise Jewelry and with a select range of designer bags and accessories from her Designer World.
  

2003
• The product world Magic Colour Cosmetic MCC is extended with new innovative cosmetics products. First fashion designs from the Ricarda M. Designer World conquer the virtual catwalk, and the perfume creation Sweet Lady is the first of a full range of perfumes made by Ricarda M. The first Ricarda M.-Designer-T-Shirts were sold out in a few hours.

2004
• Ricarda M. expands her fragrance line with a wide and versatile range of perfumes for ladies. RM Men is her first offer of fragrances for men. In time with the beginning of summer, Ricarda M. launches her self-tanning line Solar Skin Care SCC.
  
  

2005
• Innovative and always one step ahead of the latest trends, Ricarda M. convinces with two
  further exclusive skin care lines – the highly efficient skin care line Deep Ocean Care DOC and the fruityfresh skin care system Power C Care PCC.